Users will soon have a new feature that allows them to cut down on the volume of artificial intelligence-produced media appearing in their feeds. This move comes as the company announced that it currently hosts over 1 thousand million content made with AI.
Testing and Rollout
The new functionality is undergoing trials over the coming weeks before a full-scale release. This advancement aligns with a surge in AI-generated material, fueled by recent content generation software.
AI Proliferation Online
It has been noted that nearly a tenth of the most rapidly expanding video streams on another major platform only show AI-generated videos. A large amount of this content is deemed mass-produced AI material, a term for poor-quality, bulk-generated content that is frequently absurd or surreal.
“We know from our community that numerous viewers enjoy content made with AI tools, including digital art to educational videos, and we aim to provide users the option to adjust the amount of that, depending on their own preferences,” said a spokesperson.
Scale of AI Content
TikTok announced that there are now 1.3bn videos on its app identified as artificially created. In total, in excess of 100 mn videos are added to the app daily, making AI content a minor percentage of its total content library.
How to Adjust Settings
Users will be able to limit or boost the volume of AI content they see by opening the content preference setting in the platform and selecting AI-made media. Further subjects that can already be controlled under the tool cover current affairs, fashion, aesthetics, and choreography.
Content Labeling and Policies
The platform’s policies mandate users to label convincing artificially created content, and it bans malicious fake videos of celebrities or critical incidents. Any authentic-looking AI-generated clip that is unmarked can be taken down under its user guidelines.
Furthermore, the app will from now on apply an “AI-made” label to content created with its proprietary AI systems, or flagged by an collaborative effort for recognizing artificial media. This step is intended to deter users from trying to circumvent the disclosure requirement.
Educational Initiatives
The company is furthermore launching a $2 million educational fund for specialists and organizations to produce informative material about using AI responsibly. This project will benefit educational bodies dedicated to training computer science.
Platform Protection
The video-sharing app has defended its moderation strategy, during controversy over intentions to lay off a large number of safety staff in the UK. It is expected to reduce hundreds of positions in its content moderation division in London, with worker representatives and internet security professionals raising concerns that people are being substituted by machine-led review.
A trust and safety lead clarified that staff-based oversight would still have a role, but automated tools can shield workers by removing the most graphic content ahead of it is viewed by staff. The platform announced a significant reduction in shocking and graphic content handled by safety staff over the previous year due to reliance on its automated systems.
“We think that it’s essential to integrate people and machines to maintain a secure environment,” the official commented. “We’ll have people as involved in the system, but we also think it’s extremely critical to minimize viewing of unsafe media as quickly as possible, which is why a lot of the machine support is proving valuable process content quickly.”
